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deep tech Ars Technica October 29, 2026

Google admits AI search makes less money, but it's fixing that with more ads

Google admits AI search makes less money, but it's fixing that with more ads
AI Summary

Google parent Alphabet reported its Q3 financial results on Wednesday afternoon, showing a healthy rise in revenue for the months of July to September. But the company's stock price has taken a beating, marking one of the largest post-earnings drops in its history. It comes down to several troubling aspects of the new report, including an admission by the company that AI search isn't earning as much as organic search, and despite that, Google expects to spend even more on AI next year.

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